How User Experience (UX) Is Changing the Marketing and Business Landscape

{}2020 is the year that will go down in history. The outbreak of the novel coronavirus (COVID-19) has changed how we live our lives, forcing many to find alternatives (e.g., working from home). Marketers and businesses are not left out as many businesses that previously had no online presence are now considering the internet for advertising. User experience has always been important for business … [Read more...]

Top 5 reasons why bloggers should network on LinkedIn

{}LinkedIn has over 260 million monthly active users and is a great social networking platform for professionals. Networking on LinkedIn allows you to get in touch with the right people of your industry who can help you generate leads, acquire jobs, build professional relationships, etc. As a blogger with an established network, you can increase the traffic on your website, write articles to … [Read more...]

CPA or CPC – What’s Right for Your Business?

Let’s face it: In today’s competitive environment, no business can afford to opt out on online advertising. Since it’s much simpler and cheaper than other, more traditional advertising venues, it has in some way become a ‘must’ in order be noticed by potential customers. However, while there are many advantages to marketing online, if you enter this game without … [Read more...]

4 Tips to Optimize Digital Lead Conversion

Finding leads online is not a new concept. Indeed, for years (decades at this point) many businesses have used SEO, marketing emails, and digital ads to identify and connect to potential leads. However, finding a lead is not the same as making a sale. Some companies struggle to convert good leads on a consistent basis. And this can obviously lead to less-than-ideal returns. With all this in mind, … [Read more...]

Free Marketing eBook, Invest In Loyal Audiences, Link Graph Primer, #Speedlink 16:2015

Hi everyone, hope you all had a great and productive week! Free Marketing eBook Brought to you by Brother CreativeCenter, SmallBizTrends.com has made available to download, the Innovative Marketing Tips ebook, to help marketers and just about any small business owner help thrive in today’s world of online marketing. The ebook contains many useful and insightful tips, as a result of many … [Read more...]

Why is Responsive Website Design A Big Deal In 2015 and How It Can Boost Your Rankings

Google has been rolling out some really stringent updates like Panda and Penguin. This time Google is back with one more update – Mobile Friendly which basically aims to improve site rankings of the websites which are responsive. The algorithm will affect all the websites which have mobile usabililty issues and hence, it is now imperative for businesses to move to a responsive website. … [Read more...]

Mobile Friendly FAQs, SEO Value From SERPs, WordPress 4.2 Powell, #Speedlink 17:2015

Hi everyone, hope you all had a great and productive week! So you probably have heard about all the fuzz that has been going on for weeks about the “mobilegeddon” thing. Mobilegeddon is suppose to be the dreaded Google mobile algorithm update. Dreaded becasue it not only impacts your site on mobile search, it may also affect your overall rankings. Well, the wait is over. Google … [Read more...]

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